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ChoicePoints: Scientific Testing Made
Easy! |
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Sokel ChoicePoints enables you to present the most
precise targeted content to your customers. Have you ever wondered whether
a change in the types of images, or your offers would be more attractive to your
customers?
Well, wonder no more! ChoicePoints is an analytical marketers dream. With
ChoicePoints,
you can vary the content you deliver to your site visitors, have
ChoicePoints automatically keep track of which combination of choices leads to
the greatest "conversions". You can run simple A/B tests, or more complex
multivariate tests. The
only limits are those imposed by your imagination.
With ChoicePoints, you do what you do best: Coming up with the best offers and products
to entice and delight your customers! Leaving us to do what we do best:
Handling all the underlying details so that your customers see the most appealing
content. All the time!
ChoicePoints Features:
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What ChoicePoints Provides |
Why Is This Important To You |
| ChoicePoints is a completely
hosted solution. |
You do not need to install
hardware or software and worry about upgrades or overloading
your already harried IS personnel. |
| Wizard
interface to define campaigns. |
Emarketers
can quickly and easily run campaigns to test which
combinations of creatives work best for your customers. |
| Define custom key performance
indicators (KPI)
such as "average_order_size", sales, etc. |
The ability to define custom
KPIs allows you to track which creatives work best for your
particular business! |
| AutoChoice:
ChoicePoints automatically selects the best performing
recipes and display them to visitors. |
Saves you
time! You no longer need to keep viewing results and
picking the winning recipes manually. ChoicePoints
does this for you. |
| Scalable. |
Scalable and optimized
architecture enables ChoicePoints to work with the most
heavily trafficed sites! |
| FlexPay:
Pay per use. |
Saves you
money. There are no contracts. Pay only for what you
use! |
Buying and using ChoicePoints is simple:
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Pay per use model means you pay only for the use of the
system: The more creatives that are served through ChoicePoints,
the more you pay. You stay in control of your budget at all times!
Pay with a credit card! |
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Very easy to get started. Simply sign in, run
through a self-explanatory wizard that walks you through the steps of
creating a campaign, and you are ready to roll!
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[Click
here to sign up for your account]
[Contact us for more
information]
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Highlights |
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FlexPay: No contracts. Pay only for what
you use like PPC |
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AutoChoice: Automatically displays the highest
performing recipes |
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Search engine friendly |
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No limits -- Run unlimited campaigns with as
many creatives! |
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Define and evaluate recipes based on your
custom key performance indicators (KPI) |
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